It's about time we clear up a few preconceptions surrounding the subject of the shopper. Preconception 1: ''Shopping bags always look so feminine.'' We have the SOLUTION so that men also reach for the shopping bag; with a few solid, strong details, sturdy grey handles and metal fittings. Preconception 2: ''Shoppers are boring''. Not at all; with its consistent straight-contours this shopper has what it takes to be an object of design. And finally: ''Shopping bags can only be used to go shopping.